Thursday, November 7, 2013

Zombie Evolution

The Evolution of Zombies 

The idea of a post-apocalyptic world isn't new to modern society.  With t.v. shows about Ancient Aliens and the End of Days, numerous people are fascinated with the idea of what will happen when the world will end. As human beings, we are interested in knowing what, who, why, and how it will happen and sometimes the curiosity gets the best of us.  There are plenty of theories out there that can accurately foreshadow the ends of days, if it were to happen.  One popular theory is bio-hazardous chemicals can inflicted to humans and bring them back as zombies. 

Zombies has been in mass media since 1930s and it has been evolving ever since.  In the beginning, zombies in film reflected traditional Haitian mythology: they were the reanimated dead, toiling under the control of a Voodoo master. They were not hungry for flesh or brains — in fact, they had no motivation outside of following their master’s orders.  Mass media today paints zombies in a whole new light, one full of terror and out to satisfied a hunger that never seems to disappear.  In pop culture, zombies has been a huge part of our daily lives from hit movies to the most popular t.v. show, The Walking Dead. In transmedia, we can see that zombies have their own subculture.  From real life clubs, training people in the art of defending oneself's from an onslaught of zombies to love stories with zombies, Warm Bodies.  


Owners of the Zombie Survival Club
http://www.zombiesurvivalcourse.com/index.html
When looking at the message of zombies, what can we see?  Zombies are just misunderstood human beings. From a social psychology standpoint, the post-apocalyptic world is rebuilding society and obtain a level of order.  In the 21st Century, people who are different and don't live up to the standard of the social "norm" can identify themselves as a zombie.  Metaphoric speaking, these regular humans are trying to find a cure to turn zombies back into humans.  But the message, is what if everyone is turn into a zombie?

Zombies latched to our human instinct for survival.  That is why it has been vastly spread into different media, such as books, movies, webseries, and fan fiction.  Our innate ability to flight or fight help us decide what actions we would take in real life situations.  

Zombies from the Walking Dead are ready to be your friend. 
As mass media begin to expand, our fascination with zombies begin to grow.  As stated above, we like it when our basic instincts are evoked.  It fuels our will to survive.  Zombies speak to our soul, do we want to live or remain walking on the earth as an empty shell?

Check out the evolution

1 comment:

  1. Leanna,

    Zombies? Such a perfect example of Transmedia Storytelling. You're right in that the popularity of the idea of a Zombie Apocalypse has from a lot! And the popularity has a lot to do with Transmedia Storytelling. Whenever Walking Dead is on, my twitter feed is literally filled with tweets about each and every scene, my Facebook newsfeed is filled with status about the show. I often avoid social media when I miss an episode to avoid spoilers. But because of the fan base it has and how much people are simply sharing and talking about The Walking Dead helps further the brand and the idea of Zombie Apocalypse to maybe actually happen... (but we'll be ready!.. I think.)

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